After obtaining manufacturing rights from international entertainment leader Asmodee, CATAN hits the market in India.
Chennai :Funskool India Ltd., leading toy manufacturer, adds yet another blockbuster to their growing list of international-licensed board games, by acquiring the rights from Asmodee to manufacture and distribute one of the world’s most popular board game CATAN®.
Asmodee, a leading entertainment company specializing in tabletop games, sold over 110 Million games and accessories in over 50 countries this past year while also recording a sale of over 45 million units of Catan in 40+ languages, worldwide.
CATAN is a powerful, universal story of the quest to explore the world, to discover, tradeand build. Rooted in strategy and exploration, it’s all about mastering the variable landscapes. CATAN’s story is rooted in values, history, mystery and mysticism. Guarding nature’s core secrets, it invites virtually limitless exploration.
The best part about the domestically-made CATAN game is that it comes at a special price of Rs 3499 in the hands of more players in India. Additionally, any English language CATAN expansions can be used with it.
Sharing details about the development, R Jeswant, CEO of Funskool India Ltd, said, “We are excited about bringing the most popular board game CATAN to India. Our customers will get to experience a Made in India product with international quality. CATAN is a great option for all above 10 years, as it stimulates strategic thinking and decision making. This is a milestone for our group and strengthens our contribution to the Make in India drive. We are looking at collaborating with many other international toy brands and bring in a lot of interesting options for the Indian customers.”
Alexia EBNER, Head of International sales at Asmodee said, “We are delighted to associate with our long-term partner Funskool to produce, market and distribute one of our flagship games – CATAN – in India. India being a crucial market for Asmodee, we look forward to this collaboration and we expect CATAN to become a very successful game in India through this partnership as it is in many other parts of the world.”
Funskool India has always focused on growing in India by nurturing associations with international brands. The new rules on mandatory certification from the Bureau of Indian Standards for import of toys makes Funskool India a perfect partner for international toy manufacturers to entrust their iconic games to be manufactured in BIS-certified Funskool factories.
