Jharsuguda :Vedanta Aluminium, India’s largest producer of aluminium,observed National Road Safety Week in and around its operations at Jharsuguda by organizing a week-long awareness campaign on road safety for employees, business partners and the community at large.In line with the theme ‘Sadak Suraksha, Jeevan Raksha’, the company carried out awareness programs on the importance of adhering to traffic regulations and observing road safety protocols.Through these efforts, the company reached out to more than 21,000 citizens in the district with this important message.
As part of the campaign, the company carried outseveral initiatives highlighting the importance of road safety, which included a bike rally, Nukkad Natak performances across the town, and a skit performance by actors playing ‘Yamraj & Chitragupt’, all of which wereall highly appreciated by members of the public. Apart from these, training sessions were conducted at the operations to appraise employees and business partners on road safety measures, along with a medical camp for drivers, launch of ‘Suraksha Rath’, and an award distribution ceremony for business partners and employees for best safety practices and performances. The awareness campaign was conducted in areas such as Maa Samaleswari Nagar, Katikela,Badmal Police Station, Jharsuguda bus stand and in schools & colleges across Jharsuguda.
Key administrative personnel of the district took part in the proceedings of the Road Safety Week, including Shri Saroj Kumar Samal, District Magistrate& Collector-Jharsuguda, Mr. Dinabandhu Sundi, Regional Transportation Officer (RTO)-Jharsuguda, Mr. Loknath Meher, Motor Vehicle Inspector (MVI)-Jharsuguda, Mr.Amitav Panda, Inspector-in-charge (IIC)-Badmal Police Station, Mr. Nirmal Mohapatra, Sub-Divisional Police Officer (SDPO)-Jharsuguda, and Mr. S.N. Das, President, Private Bus Owners Association-Jharsuguda.
Speaking about the company’s safety-first culture, Mr. Sunil Gupta, CEO – VedantaLtd., Jharsugudasaid,“Ensuring the safety and well-being of our community has always been a keyarea of focus for us at Vedanta Jharsuguda. As part of the National Road Safety campaign, we have undertaken numerous initiatives to maximise road safety awareness at and beyond our plant operations through engaging activities, educating drivers andencouraging communitymembers to strictly adhere to the do’s and don’ts of road safety.”
Appreciating the company’s initiatives on road safety awareness, Mr Saroj Kumar Samal – District Magistrate& Collector, Jharsuguda, said, “Observing road safety behaviour should be an integral part of our daily life, and it is imperative to educate people on road safety. I commend Vedanta Aluminium for taking up the initiative to bring about awareness & responsibility about road safety in the minds of our people.”
Acknowledging the company’s efforts, Mr. Dinabandhu Sundi – Regional Transportation Officer (RTO), Jharsuguda,said, “Bysensitizing the public on theimportance of road safety, Vedanta is extending its support to create safer communities. I thank Vedanta for raising awareness on road safety in and around our Jharsuguda community.” Vedanta Aluminium, a business of Vedanta Limited, is India’s largest producer of aluminium, manufacturing more than half of India’s aluminium i.e., 2.27 million tonnes in FY22. It is a leader in value-added aluminium products that find critical applications in core industries. Vedanta Aluminium ranks 2nd in the Dow Jones Sustainability Index (DJSI) 2022 world rankings for aluminium industry, a reflection of its sustainable development practices. With its world-class aluminium smelters, alumina refinery and power plants in India, the company fulfils its mission of spurring emerging applications of aluminium as the ‘Metal of the Future’ for a greener tomorrow.
